乘商协同:吉利远程首次亮相汉诺威车展,“一个吉利”全面加速欧洲战略落地
2026-09-16
9月14日,2026汉诺威国际交通运输博览会(以下简称:汉诺威车展)正式启幕。作为全球商用车领域规格最具影响力的行业盛会,本届汉诺威车展以“We Deliver”为主题,聚焦电动化、智能化与零碳运输,汇聚了来自全球商用车行业知名整车品牌与零部件企业。吉利远程作为中国新能源商用车第一品牌,携星瀚H、超级VAN、星享V7E等全球车型参展,进一步强化欧洲市场战略布局。
On September 14, IAA Transportation 2026 opened under the theme "We Deliver", spotlighting electrification, intelligence, and zero-carbon transport. As China's leading new energy commercial vehicle brand, Geely Farizon showcased its global lineup—including Homtruck, Farizon SV, and V7E—further reinforcing its European strategy.  
9月15日,吉利远程在汉诺威举行下午茶活动,现场汇聚欧洲行业媒体与生态伙伴,结合品牌、技术、市场等维度解析远程欧洲战略,并与欧洲供应链、金融、服务、改装等领域合作伙伴进行授牌仪式,结合“乘商协同”的资源协同与属地化运营优势全面助力吉利远程在欧洲市场发展。
On September 15, Geely Farizon held an afternoon tea event in Hannover with European media and global partners to outline its regional strategy and officially award partnerships spanning supply chain, finance, services, and conversions, leveraging passenger-commercial synergies to drive local growth.
全球步伐再加速,“产品+生态”深耕欧洲市场
Accelerating Global Expansion: Deepening Roots in Europe via "Product + Ecosystem"
截至目前,吉利远程业务已覆盖70个国家,建成150多个销售网点和超200个海外服务中心。2026年1-7月,吉利远程海外累计出口量位居行业第一,同比增长152.5%,在英国、澳大利亚、阿联酋、瑞士等33个国家和地区位列出口量榜首。8月,国际发运量延续增势,同比大涨99.1%,海外市场势能爆发。
To date, Geely Farizon operates across 70 countries with over 150 sales outlets and 200 service centers. From January to July 2026, its overseas exports surged 152.5% year-on-year to rank No. 1 in the industry, topping charts across 33 markets including the UK, Australia, the UAE, and Switzerland. Shipments surged another 99.1% year-on-year in August.
依托“乘商一体”的全面协同,共享吉利全球技术积淀与属地化运营资源,吉利远程实现从“产品出海”升级为“生态扎根”。其中,欧洲作为全球汽车产业的高地,是重点深耕的核心市场。今年,已正式登陆德、法,实现对欧洲28个国家市场的覆盖。针对欧洲本地化运营,德国加格瑙欧洲备件仓投入运营,联动宁波国际备件分拨中心构建“国内-欧洲”双仓体系,显著缩短欧洲备件交付周期,形成了从交付产品到交付服务的全生命周期解决方案。
Leveraging Geely's global resources, Geely Farizon has transitioned from exporting vehicles to building local ecosystems. Entering Germany and France this year has expanded Geely Farizon's European footprint to 28 countries. To optimize service, a central parts warehouse in Gaggenau, Germany, now pairs with the Ningbo hub in a dual-warehouse model, cutting lead times and delivering full lifecycle support.
吉利远程新能源商用车集团CEO范现军表示:吉利远程始终践行“在欧洲、为欧洲”的发展理念,坚持扎根本地、深耕本地、服务本地。一台新车交付,仅仅只是开始,远不是结束。能不能实现真正的“碳中和”货运,拼的不只是纸面参数,更要看完整的服务、能不能做到本地化长期运营。对吉利远程而言,全球化不等于简单把产品输出海外,追求的是生态共建、长久共生。
Mike Fan, CEO of Geely Farizon New Energy Commercial Vehicle Group, stated: "Geely Farizon is committed to our 'In Europe, For Europe' philosophy. Delivering a vehicle is only the start. True zero-carbon transport relies on full-lifecycle services and sustained local operations, not just specs on paper. For us, globalization means building shared ecosystems for long-term growth."
为更好地服务欧洲用户,吉利远程在欧洲布局了覆盖零部件供应链、银行金融、出行服务、定制化改装产品的全生命周期生态网络。活动当天,吉利远程与欧洲知名改装企业AMF-Bruns进行合作授牌,针对欧洲商用场景的多元化与定制化需求,充分发挥吉利远程主机厂整车研发与AMF-Bruns属地化定制的经验,致力于提升产品适配性的同时显著缩短开发周期。同时,吉利远程与采埃孚、博世、宁德时代等知名零部件企业持续深化合作,以全球供应链资源优势全面提升欧洲用户的用车体验。远程超级VAN四驱版也将于今年正式上市,满足欧洲用户在山地、高寒等场景下用车需求。
To serve European fleets, Geely Farizon established an ecosystem covering supply chain, finance, fleet services, and body conversions. At the event, Geely Farizon partnered with leading converter AMF-Bruns to deliver tailored solutions with faster turnaround times. Deepening ties with top suppliers like ZF, Bosch, and CATL further enhances reliability. Geely Farizon will also launch the Farizon SV AWD this year to meet Alpine and extreme-cold demands.
吉利赋能,以全球标准打造全球产品
Empowered by Geely: Building Global Products to Global Standards
作为吉利控股集团旗下商用车业务板块,吉利远程坚持以全球化、乘用车化标准打造绿色智能商用车产品。超2000人规模国际化研发团队构筑技术硬实力,吉利远程形成“纯电动+甲醇电动”两大核心技术路线与五大冠军产品线覆盖商用车全场景需求,不仅是中国首个专注于新能源领域的商用车品牌,更是行业连续4年排名销量冠军的第一品牌。今年8月,吉利远程第60万台车辆——星瀚H欧洲版正式下线,标志着吉利远程成为全球首个达成该里程碑的新能源商用车品牌。
Backed by Geely and an R&D team of over 2,000 engineers, Geely Farizon applies passenger-vehicle standards to green commercial vehicles, offering BEV and methanol-electric powertrains across five product lines. As China's annual sales champion for four consecutive years, Geely Farizon rolled out its 600,000th vehicle—the Homtruck—in August, marking an industry-first milestone.
吉利远程在汉诺威车展展出的产品均是基于GXA数智架构打造的第三代新能源产品。其中,超级VAN与星享V7E已在欧洲多地开启商业化运营,星瀚H也将正式进入欧洲市场,实现从重卡到轻客、从干线物流到城市配送,覆盖欧洲主流商用场景。星瀚H是吉利远程的技术母体,拥有超低0.343cd风阻、600kWh电池、双枪快充等核心优势,充分适配欧洲干线运营场景。超级VAN可覆盖城市物流、全地形运输、无障碍出行、城市客运等场景,并获得Euro NCAP五星评级,是中国轻客车型最高分。自2024年进入欧洲以来广受好评,连续拿下多项大奖。星享V7E专为大批量城配、最后一公里物流打造,契合欧洲城市配送需求。汉诺威车展期间,星享V7E入围2027全球年度厢式货车奖终选决赛圈,标志着吉利远程成为首个也是唯一连续两年入围该奖项终选的中国品牌。
All exhibited models are built on Geely Farizon's GXA digital intelligent architecture, covering heavy trucks to LCVs and long-haul to last-mile logistics. The Homtruck offers a 0.343 Cd drag coefficient, a 600 kWh battery, and dual-gun fast charging for European trunk lines. The Farizon SV holds a Euro NCAP 5-star rating—the highest for a Chinese van—and has won multiple European awards since 2024. Tailored for urban deliveries, the V7E was named a 2027 IVOTY finalist, making Geely Farizon the only Chinese brand nominated for two consecutive years.
本次汉诺威车展亮相,是吉利远程全球化征程上的重要里程碑。从产品出海到生态扎根,吉利远程不只是交付新能源产品,更是交付一套完整的解决方案。伴随产品迭代、供应链升级与本地化服务体系持续完善,吉利远程将进一步打通欧洲市场全链条能力,在“一个吉利”的战略引导下,与合作伙伴携手同行,引领中国新能源商用车品牌书写可持续全球化的新篇章。
Geely Farizon's debut at IAA Transportation marks a major global milestone. Delivering full turnkey solutions rather than just vehicles, Geely Farizon will continue expanding its local footprint under the "One Geely" vision, partnering with European stakeholders to drive sustainable mobility forward.
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